Piers Morgan Chats With Penney CEO, But No Word on Floundering Makeover

Date: Aug 28 2012

Filed under: Company News, JC Penney, Apple, Target Corp

Watching Piers Morgan’s interview with Ron Johnson, CEO of J.C. Penney (JCP), was sort of like stepping into The Twilight Zone.

The CNN host heralded Johnson as the genius behind Apple (AAPL) stores who’s now working his magic on J.C. Penney, ignoring the big, fat elephant in the room: Johnson’s February makeover of the chain — which eliminated most sale events and coupons — has so far flopped, sinking revenues and alienating shoppers.

The media (including this very news outlet), have…

Piers Morgan Chats With Penney CEO, But No Word on Floundering Makeover originally appeared on DailyFinance.com on 2012-08-27T17:35:00Z.

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