What the Exit of JCP’s President Means for Its ‘No Sale’ Strategy

Date: Jun 19 2012

Filed under: JC Penney, Retail

J.C. Penney (JCP) president Michael FrancisJ.C. Penney (JCP) president Michael Francis, the junior partner in the executive duo leading the chain’s radical new “fair and square” pricing strategy — which eliminated most sales — resigned Monday, after just eight months on the job.

Francis’ sudden departure calls into question the retailer’s bold move to cut 590 annual sale events and eliminate coupons, a strategy that has largely been applauded by retail analysts, but has left many shoppers cold.

Despite Francis’ exit, J.C. Penney…

What the Exit of JCP’s President Means for Its ‘No Sale’ Strategy originally appeared on DailyFinance.com on 2012-06-19T16:10:00Z.

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